BB1

Dr. G. MURALI MANOHARI

DESIGNATION        : ASSISTANT PROFESSOR

QUALIFICATION     : MBA, MPhil, PGDCA, Ph.D. SET.,

EXPERIENCE          :19 Years

DEPARTMENT        : BBA CA

Dr.G.Murali Manohari, working as a Professor and Head, Department of Business Administration.Her Qualification includes B.Sc Mathematics, MBA, M.Phil and PhD. She has Completed SET. With Twenty years of teaching experience and Industrial Experience she has published books related to Marketing, More than 26 articles published in National and International Journals.She has guided more than 25 M.Phil Scholars and currently guiding 2 PhD scholars. She is a Versatile Educator, Researcher and a Trainer. Her areas of interest are Operations Research,Human Resource Management and Marketing.

S.NO

RESEARCH ARTICLES

1 INTERNATIONAL JOURNALS 15
2 NATIONAL JOURNALS           1
3 WEBINAR COUNT (ATTENDED) 12
4 WEBINAR COUNT (ORGANISED) 5
5 ONLINE COURSES ATTENDED 4
6 WORKSHOP ATTENDED
7 FDP COUNT 5
8 PROFESSIONAL MEMBERSHIP 1
SEMINAR AND CONFERENCE
9 INTERNATIONAL LEVEL : 3
10 NATIONAL LEVEL        : 16
11 STATE LEVEL
4
12 BOOK PUBLISHED
1

Paper presentations:

Presentations in Conferences and Seminars and FDP’s attended

  1. Participated in the Two day Seminar on “Towards Excellence in Management Education” Sponsored by the National Assessment and Accreditation Council and Organized by the GRD Institute of Management during September 13th and 14th 2002.
  2. Participated in the one day seminar on “Quality Education for college Teachers” at Kongunadu Arts and Science College held on 30th July 2005.
  3. Participated in the Three day workshop on “Curriculum Development and Evaluation Techniques” jointly organized by the UGC- Academic Staff College, Bharathiar University and Kongunadu Arts and Science College from 22nd to 24th September 2005.
  4. Presented a paper for the State Level Seminar on the topic “Impact of Privatization on Service sector” at PSGR Krishnammal College for women on 15th February 2006.
  5. Participated in the State Level Symposium on “Customer Relationship Management” conducted by the Department of business Management at Kongunadu Arts and Science College on 24th February 2006.
  6. Participated in the National Level Seminar on “Issues and Challenges in Higher Education” sponsored by Bharathiar University organized by Kongunadu Arts and Science College on 7th and 8th March 2007.
  7. Presented a paper for the National Conference on the Topic “Tribal Development (intention,realities,challenges and tasks ahead in India)” at NGM College,Pollachi on 28th and 29th  September 2007
  8. Presented a paper for the National Symposium on the topic “The Ethics and Human Values” at Gobi Arts and Science College on 5th and 6th  October 2007.
  9. Presented a paper for the National Seminar on the topic “The Ethics and Human Values” at Nirmala College for women, Coimbatore on 24th and 25th September 2007.
  10. Presented a paper for the National Seminar on “The Change Management” at PSGR Krisnammal College for Women on 16th November 2007.
  11. Presented a paper for the National Seminar conducted on the Topic “The Emerging Trends in Management” at Periyar Institute of Management Studies, Salem on 28th and 29th February 2008.
  12. Presented a paper for the National Seminar on the topic “The Environmental challenges of 21st century” at Periyar Institute of Management Studies, Salem on 27th and 28th March 2008.
  13. Presented a paper for the State Level Seminar on the topic on “Changing Scenario of Banking Sector” at Maharaja Arts and Science College on 19 September 2008.
  14. Participated in a Faculty Development Program in Nehru Group of Institutions during September 4th and 5th 2009.
  15. Participated in an International Conference on the topic “Managing Education for Business and Commerce in a globalised World: Strategies for Excellence” Conducted at PSGR Krishnammal College for Women on 10th -12th December 2010.
  16. Presented a paper for the International Conference on the topic “Global Recession and its Impact” at Nehru Institute of Management Studies on 18th February 2010.
  17. Presented a paper for the National Level Conference on the topic “Infusion of Environmental Concepts in the Curriculum” at SNR & Sons College, Coimbatore on 26th Feb 2010.
  18. Presented a paper for the National Level Conference on the topic “Emerging trends in Entrepreneurship Development” at Nehru Institute of Information Technology and Management, Coimbatore on 24th April 2010.
  19. Presented a paper for the National Level Seminar on the “Emerging trends in Rural Marketing” at  Jawaharlal  Institute of Technology, Coimbatore on 24th April 2010
  20. Participated in a Faculty development program on ‘The Art of Writing Research Articles” organized by Sree Narayana Guru Institute of Management Studies, Coimbatore on 29th April 2010
  21.  Participated in a Faculty Development Program on “Effective Teaching Methodology for 21st Century Professionals” organised by Nehru College of Management on 24th December 2010.
  22. Participated in a Faculty Development Program on “Innovative Teaching Practices in Management Education” organized by Nehru Group of Institutions, Coimbatore from 6th July 2010 to 9th July 2010.
  23. Presented a paper for National Level Conference on “Classroom to Corporate-Bridging the Gap” at SSK College of Engineering& Technology, Coimbatore on 3rd February 2011.
  24. Participated in a Faculty Development Program on “Recent trends and Advancements in Management” organised by Nehru Institute of Information Technology and Management from 20th – 25th June 2011.
  25. Presented and Published a Paper in an International Conference on the topic “Changing Perspectives of Management” Conducted at  Surya Group of Institutions School of Management Studies on 26th August  2011.
  26. Presented and Published an Article titled “Recent trends of Talent Management” in the National Conference on ‘Innovative Trends in Management and Information Technology’ organized by Department of Management Studies, Nehru Institute of Engineering and Technology, on 01st October, 2011.
  1. Presented and Published an Article titled “Natural Disasters”, in the National Conference on “Managing Disaster in the New Millennium” organized by SSK College of Engineering & Technology on 29th October, 2011.
  2. Presented and Published a Paper on the topic “Quality Teachingin the National Seminar onRole of Internal Quality Assurance Cell in Reaccreditation” organized by IQAC of Nehru Arts and Science College during 20th July 2013.
  1. Certificate of Appreciation and Participation in the Science Exhibition, E3 [Exercise, Experiment, Explore] held at Nehru Institute of Engineering and Technology on 25th and 26th October 2013.
  2. Participated in the Three day Faculty Development Programme on “Pedagogy: A framework for effective teaching and learning strategies” organized by the Centre of Teaching Excellence, Nehru Group of Institutions, Coimbatore from 10th July to 12th July 2014.
  3. Participated in the Two day Faculty Development Programme on “Accreditation and outcome based Education” organized by the Centre of Teaching Excellence, Nehru Group of Institutions, Coimbatore from 2nd and 3rd January 2015.
  4. Participated in the National Level Symposium on the topic “Innovation and Diffusion of Green Management in India” Conducted by the Department of Commerce at  Nehru Arts and Science College on 25th February  2015.
  5. Presented and Published a Paper on the topic “Recent Trends in M-Commerce” in the Inter National Conference on “Changing Management Paradigms and Leadership in Digital age organized by Department of Management, Nehru Institute of Technology on 6th November 2015.
  1. Participated in the Five day Faculty Development Programme on “E-Education: Content, Tools and Technologies” organized by the Nehru Arts and Science College, Coimbatore from 7th to 11th December 2015.
  2. Participated in a Faculty development program on ‘SPSS and R Language” organized by Sona College of Management, Salem on 4th and 5th December 2016.

Publishment in the Journals

  1.  Published an article on “Boomerang Employees” in   StudyMode.com during March 2011. <http://www.studymode.com/essays/Boomerang-Employees-632331.html>.
  2. Published an article titled “The Credit card usage in Coimbatore” in the International Journal, Journal of Applied Research in  April 2012 Volume 1, Issue 7. Page nos.122-126. ISSN no: 2249 555X
  3. Published an article on “The Brand Preference for mineral water with reference to pollachi” in the International Journal, Paripex Indian Journal of Research in April 2012 Volume 1, Issue 4. Page nos.201-205. ISSN no 2250 1991.
  4. Published an article on “The Marketing of diamond jewellery in Coimbatore-An opinion Survey” in the International Journal, Paripex Indian Journal of Research in April 2012 Volume 1, Issue 4. Page nos.235-237. ISSN no 2250 1991.
  5. Published an article titled “A study on the fiscal support provided by Vijaya bank to MSME in Coimbatore City” in the International Journal, Journal of Applied Research in  April 2012 Volume 1, Issue 9. Page nos.148-150. ISSN no: 2249 555X
  6. Published an article on “A study on the excellence of work life among the employees of IT Sector in Coimbatore” in the International Journal, Global research analysis in June 2012 Volume 1 issue 1 page nos. 64-65. ISSN No 2277- 8160
  7. Published an article on “A Study on the Customers Opinion on the Benefits of the Credit Cards Around Coimbatore District” in the International Journal, The International Journal of Scientific Research in  Volume : 1 , Issue : 2 , Page nos.121-123,July 2012. ISSN No 2277 – 8179
  8. Published an article on “A Study on the Job Satisfaction of the Employees at Sri Kannan Departmental Stores, Coimbatore” in the International Journal, The International Journal of Scientific Research in  Volume : 1 , Issue : 2 , page nos.124-126, July 2012. ISSN No 2277 – 8179
  9. Published an article on A Study on the Stress Management of workers in Construction Sector, Coimbatore” in the International Journal, Asian Academic Research Journal of Multidisciplinary in Volume: 1, Issue: 16, page nos.709-715, December 2013. ISSN No 2319 – 2801(Online).
  10. Published an article on “ A Study on Customers Preference towards Royal Enfield motor bikes in Coimbatore city, Tamilnadu” in the International Science and Research Journal, International Journal of Advanced Research in Business Management and Administration in Volume : 1 , Issue : 2 , page nos.114-121, December 2013. ISSN No 2348 – 2354 (Online).
  11. Published an article on “An Observational Study on Millennial Trends and Its Impact on Organizational Change” in the International Journal, Global research analysis in June 2014 Volume 3 issue 6 page nos 64-65. ISSN No 2277- 8160
  12. Published an article on “An Empirical Conjecture on the Performance of Gold Price during Akshaya Tritiya” in the International Journal of Advanced Research June 2014 Volume 2 issue 6 page nos 1061-1066. ISSN No 2320-5407 (Online).
  13. Published an article titled “The Respondents Opinion on the way of Using the Credit Cards in Coimbatore” in the International Journal, Journal of Applied Research in June 2015 Volume 5, Issue 6. Page nos. 85-88. ISSN no: 2249 555X
  14. Published an article titled “A study on the satisfaction level of employees working at big bazaar, Coimbatore” in the International Journal, Paripex, Indian Journal of Research in February 2016 Volume 5, Issue 2. Page nos. 143-144. ISSN – 2250-1991 | IF : 5.215 | IC Value : 77.65
  15. Published an article titled “Employee Participation in Management Decision Making in NTC Units, with special reference to the textile mills in Coimbatore” in the International Journal, ARSEAM, International  Journal of Human Resource and Industrial Research in December 2016, Volume 3, Issue 7.ISSN – 2349-4816 | IF : 2.625
  16. Published an article titled “A Study on the Scope of the Smart classrooms in the Government schools functioning in and around Coimbatore” in the Research Script International Journal, International  Journal of Management and Humanities in August 2018, Volume 5, Issue 4.ISSN – 2349-7289

Books Published

  1. Published a book “Management Information System” with ISBN – 978-93-5163-211-5 in the year 2014-15 with Thakur Publishers

Member in Editorial Board 

Research Projects involved

  • Coordinated Survey work(data collection) on “ A Study on Problems and issues on Truck and Bus Drivers in Tamilnadu” carried out by V V Giri National Labour Institute, Funded by I L O from April 2006 to August 2006.
  • Coordinated Survey work (data collection) and Documentation for Integratecd Coconut Development Project (funded by CDB,) carried out by Dept. of Co operation from June 2007 to February 2008.
  • Involved base line survey on “Intervention Strategies on Multi Tree Plant through Cashew Nut Cultivation in Tamilnadu” from June 2013 to July 2013.